SEO
Search Engine Optimization, or SEO, is the practice of improving a website's exposure on search engines such as Google, Bing, and Yahoo. When done correctly, SEO helps a website rank higher in search engine results pages (SERPs), increasing the likelihood that potential customers will find the site while looking for relevant products, services, or information.
The Process
Keyword Research
Identify the most relevant keywords your target audience is searching for
​Technical SEO
Optimize Website Structure: Increase site performance, mobile usability, and navigation. Make sure your website has a clear hierarchy, easy-to-read URLs, and an XML sitemap submitted to search engines.
Link Building and Off-Page SEO
Build Backlinks: Get high-quality backlinks from reliable websites to boost your site's authority. This can be accomplished via guest blogging, forming collaborations, or providing shareable content
